Image of local travel

FAQs:

If you are interested in further information about the 2024 Red Deer Household Travel Survey, please contact us.
Email: info@reddeerhts.ca
Toll-free survey hotline:
1-855-412-1922

Thank you for your interest in the Red Deer Household Travel Survey. The survey administration period is now complete. Thank you to all who participated!

The study's prize draw will be completed in early 2025 and winners will be contacted at that time. Please feel free to contact the project team should you have any questions regarding your survey data.

General Information

The 2024 Red Deer Household Travel Survey is a voluntary household travel survey that collects information about the daily travel routines of Red Deerians. Survey participants are asked about each member of their household's (over the age of 5) travel on the previous weekday.

R.A Malatest & Associates Ltd. is conducting this survey on behalf of The City of Red Deer to understand how, where, and why residents travel within Red Deer. The information collected will be used to support planning for transportation infrastructure and services.

Yes. The City of Red Deer is undertaking this initiative to learn more about how residents get around the city. The City of Red Deer mailed letters to randomly selected households inviting them to participate in the survey either by telephone, or online.

If you wish to validate the authenticity of this survey you may contact The City of Red Deer at 403-343-8111 or visit the City's page.

Canada-based research firm R. A. Malatest & Associates Ltd. will conduct the survey on behalf of The City of Red Deer.

The 2024 Red Deer Household Travel Survey will occur from September to November 2024. Keep an eye out for an invitation to see if you have been selected to take part in this important survey!



About Participating

Participation in the survey is voluntary.

While voluntary, your participation is crucial. The few minutes you take to participate will have a big impact by representing the travel choices and travel patterns for residents in your area.

The first two sections of the survey contain questions about your household and the people living in your household. The trip section asks questions about the trips taken by each member of your household that is 5 years of age or older on a particular weekday (your Travel Day).

Types of questions are listed here.

Yes, residents who do not travel are just as important as those that do. Your survey answers will help build a snapshot of the travel patterns of the population as a whole, including people who did not travel on the day for which travel information is being provided. Your participation will ensure the survey reflects the make-up of the general population.

The information on travel patterns will help planners better understand residents' current transportation choices and trip purposes. Your responses will be combined with other responses in your area and the results will be used to help plan transportation infrastructure and services to better accommodate residents' needs.

We will be surveying randomly selected households across Red Deer. Only a limited number of invitations are sent out, so your participation is very important.

Congratulations, your household has been randomly selected to complete the 2024 Red Deer Household Travel Survey. Please log on to the survey using the unique access code listed on the top right-hand side of your letter. You can also complete the survey by telephone with one of our professional interviewers by calling us toll-free at 1-855-412-1922.

The survey should take about 10 - 20 minutes. The length depends on the number of people in your household and how many trips were taken on your travel day. It is extremely important all your data is entered completely and accurately. You can also complete the survey by telephone with one of our professional interviewers by calling us toll-free at 1-855-412-1922.

Yes. To make an appointment to be interviewed please phone 1-855-412-1922. Please leave a voicemail that includes the date and time as well as your secure access code.

Yes. An online version of the survey is available at www.reddeerhts.ca. The survey can be accessed by entering your unique secure survey access code.

The online survey has been developed to work on most web browsers on personal computers, tablets, and mobile devices. The survey does include some features such as Google Maps which may be more challenging to navigate using only a keyboard (if not using a mouse or touchscreen).

If you have difficulty completing the survey online, please email info@reddeerhts.ca or call 1-855-412-1922 for assistance, to complete the survey over the phone, or for accommodation with alternate methods of completing the survey.

Yes. If you have received a survey invitation and cannot do the survey in English, please call us at 1-855-412-1922 (toll-free) to complete the survey over the phone with one of our interviewers that speaks another language.

  1. Online: You may choose to fill out the survey online by logging in on the home page using your secure survey access code.

    If you begin the survey online and require assistance, we also provide phone-in support between 9 a.m. and 9:30 p.m. MDT on weekdays, 10 a.m. to 6 p.m. MDT on Saturdays and 12 p.m. to 6 p.m. MDT on Sundays at 1-855-412-1922.


  2. Phone: You may also choose to give us a call at 1-855-412-1922 during those same hours and one of our professional interviewers will be happy to conduct the survey with you over the telephone.

Please note, our survey interviewers may call selected households, who have not already completed the survey, on weeknights between 5 p.m. and 9:30 p.m. MDT and Saturdays between 10 a.m. and 6 p.m. MDT. We will only be calling households with a listed phone number from the white pages that has matched to the address we have on file, or those who started the survey and provided a contact phone number.

You will know that you have contributed to a vitally important research study, your contribution makes a difference! The data collected from this survey will provide a better understanding of how members of a household interact with the transportation system. This understanding will help plan improvements to roadways and transportation facilities for drivers, cyclists, pedestrians, and public transit users as your area grows.

To thank you for your time, you are eligible for some great prizes! If you received an invitation in the mail, you will have the chance to win a gift basket of local products worth approximately $500 or one of forty $25 recreation gift cards for completing the survey. Odds of winning are about 1 in 30.

The prize draw will be held in early 2025 and winners will be contacted directly by Malatest. Click here for contest details.



Your Privacy

Any information collected as part of the 2024 Red Deer Household Travel Survey is protected under the Freedom of Information and Protection of Privacy Act (FOIP). The personal information you provide will be kept confidential and will not be shared with anyone for any other purpose outside of this survey. Your responses will be combined with other responses in your area before they are used for analysis or reporting. No information that could be traced to you or other members of your household will ever be released.

In accordance with privacy legislation, your personal information will be destroyed at the conclusion of the survey's data collection phase. After 12 months, we will delete your contact information (name, phone number, e-mail address) unless you direct otherwise. For more information please refer to the Privacy Statement.

Participant Inquiries and General Inquiries:

1-855-412-1922 (toll-free)
info@reddeerhts.ca